Novo Nordisk, a leader in the weight-loss injection market, is facing difficulties due to increasing competition from more affordable alternatives and rival Eli Lilly. Bloomberg posted on X, highlighting the challenges the company is encountering as competitors introduce cheaper versions of its products. The weight-loss injection sector has seen significant growth, attracting various players aiming to capitalize on the demand for effective solutions. Novo Nordisk's struggle to maintain its market position underscores the competitive nature of the industry, where innovation and pricing play crucial roles in determining success. As the market evolves, Novo Nordisk must navigate these challenges to sustain its leadership in the weight-loss injection segment.