House of Doge, the corporate arm of the Dogecoin Foundation, has acquired a majority stake in Italy’s soccer team US Triestina Calcio 1918, marking a milestone in the convergence of digital assets and traditional industries. The move comes as cryptocurrency firms seek tangible footholds in regulated sectors. By acquiring a century-old European football club, House of Doge is translating token-based enthusiasm into real-world ownership and signaling a shift in how crypto brands pursue legitimacy and growth. Crypto and Football: A Growing Alliance House of Doge becomes Triestina’s largest shareholder, bringing capital and blockchain plans
source: https://beincrypto.com/house-of-doge-acquires-italian-soccer-team/