OnGreen, a Web3 platform connecting global green technology with the transformation needs of the Middle East and North Africa, has announced the appointment of Abbie Tsang as an advisor. According to ChainCatcher, Tsang brings over 15 years of experience in business development, having previously served as the head of SME business development at American Express Hong Kong, where she achieved a 190% growth in business and consistently exceeded sales targets by 275%. As a certified ESG planner, Tsang integrates growth strategies with sustainability metrics to help companies reduce risks while unlocking new market opportunities. Her expertise includes market entry strategies, strategic partnerships, and developing mission-driven customer solutions.
Tsang will lead partnership expansion at OnGreen, connecting ESG experts, industry associations, investors, and businesses. She will advise on strategic acquisition for B2B clients and guide the commercialization of OnGreen's advanced service portfolio.
"My career has been dedicated to driving business growth by aligning commercial strategies with market needs," Tsang stated. "OnGreen allows me to apply this experience to a truly transformative endeavor. By bringing together ESG expertise, strategic partners, and corporate clients, we can accelerate the application of OnGreen technology in the Middle East and North Africa, creating synergies that deliver environmental benefits and tangible business value."