Billions of football fans worldwide will soon manage their FIFA digital collectibles on a dedicated blockchain. FIFA, the global governing body for football, plans to build a layer-1 blockchain on the Avalanche network. The upcoming migration of FIFA Collect to a new blockchain, created with Avalanche and Modex, marks a strategic update in FIFA’s digital approach. This shift promises to redefine fan engagement and transform the experience of owning digital memorabilia
source: https://beincrypto.com/fifa-partners-avalanche-dedicated-blockchain-2/