Odaily Planet Daily News Mask Network announced the strategic acquisition of Lens chain native social application Orb.club, which has more than 50,000 monthly active users and features viral emojis, collectible dynamics, native reward mechanism and other features, ranking at the forefront of Web3 native social. The acquisition will incorporate Orb.club into the social ecological matrix governed by MaskDAO, marking a key step for Mask in building a user-autonomous Internet ecosystem.
After joining the ecosystem, Orb will form synergies with Next.ID (decentralized identity), Web3.bio (on-chain archive search), Firefly.social (Web3 all-round application), etc. to build a social graph. Mask founder Suji Yan said, "Orb has restored the soul of social media. We look forward to empowering it through infrastructure and driving its exponential growth."
Since its launch in 2024, the on-chain content economy and tokenized community built by the platform have formed a closed loop of instant monetization and autonomous governance for creators. Co-founder Kimmo Sirén said that in the future, he will focus on mobile experience and community co-creation.