As artificial intelligence continues to evolve, China's approach to regulating generative AI services is gaining momentum.
The Cyberspace Administration of China (CAC) has officially registered a total of 346 generative AI services as of 31 March 2025, marking a significant step towards overseeing the rapid development of AI technology within the country.
China’s regulatory framework for AI services is designed to ensure that the development and deployment of these technologies adhere to the country’s strict policy and security standards.
A key focus of the regulation is on AI services that possess the potential to influence public opinion or mobilize social actions.
According to the CAC, providers of such generative AI services must complete filing or registration procedures through local cyberspace authorities.
As part of the new measures, AI service providers are required to clearly display the AI model names and their respective filing or registration numbers on the product details page or in a visible location within the application itself.
This is to ensure that users are well-informed about the technology behind the services they are using, making the AI models more transparent and traceable.
Among the AI platforms that have already completed their registration is DeepSeek and Baidu's Ernie Bot.
These services are now officially recognised by the CAC, ensuring that their operations align with the government’s new guidelines for the AI sector.
By the end of March 2025, several major generative AI applications had filed for registration, showing a clear commitment to comply with regulatory expectations.
In an effort to bring greater oversight to the AI industry, the Chinese government introduced the Interim Measures for the Management of Generative AI Services, which came into effect on 15 August 2023.
These regulations require companies offering generative AI services with potential influence over public opinion or social mobilisation to undergo rigorous security assessments.
As part of these assessments, companies must register their AI models and ensure transparency regarding their algorithmic foundations.
China’s regulation of generative AI is part of the broader effort to balance technological innovation with control over the societal implications of AI.
The government is keen to ensure that AI applications are not only innovative but also safe, secure, and in alignment with national interests.
By implementing these filing procedures, China aims to establish a transparent and regulated environment for AI development.
This growing regulatory effort reflects a broader trend globally, where governments are starting to take proactive steps to manage the ethical and societal impacts of AI technologies.
For China, the registration of 346 generative AI services represents just the beginning of a much larger initiative to keep pace with the fast-moving AI sector while maintaining control over its potential effects on society.
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