A new stablecoin pegged to the Brazilian Real is set to enter the market, developed by Braza, a financial technology company known for its expertise in international payments.
This digital asset, expected to be launched on the XRP Ledger (XRPL), will form part of Braza Group's Braza On app, available from the first quarter of 2025.
The stablecoin, designed to enhance foreign currency transactions, aims to bring greater stability and efficiency to cross-border payments.
Braza’s CEO Marcelo Sacomori highlighted the transformative potential of the new asset, claiming it would offer “significant value” to global markets.
This launch marks a step towards modernising financial exchanges, particularly for institutions seeking fast and cost-effective solutions.
This move comes at a time when Brazil is embracing blockchain technology and virtual assets more broadly.
The country has shown a growing interest in digital currencies, with the approval of the first XRP exchange-traded fund (ETF).
This reflects Brazil’s commitment to supporting the integration of blockchain within its financial system.
The recent approval of the ETF further demonstrates Brazil’s institutional openness to the blockchain industry.
XRP Ledger has long been recognised for its fast and efficient payment system, which supports projects focused on decentralisation and secure transactions.
With a decentralised exchange and the capacity for quick settlement, XRPL continues to gain traction in the financial sector.
Markus Infanger, Senior Vice President of RippleX, commented that launching the BBRL stablecoin on XRPL represents a major opportunity for the Brazilian market, with broader implications for South America and beyond.
Ripple, the company behind the XRP Ledger, has established a strong presence in Brazil over the years.
In 2019, it launched an office in the country, and since then, it has forged key partnerships to promote blockchain and fintech innovation.
Ripple’s recent collaboration with Portuguese currency exchange provider Unicambio, aimed at improving payments between Portugal and Brazil, is just one example of its ongoing efforts.
As the XRPL network grows in popularity, discussions around its decentralisation have intensified.
Some critics have raised concerns that Ripple’s involvement in maintaining the network may hinder its true decentralisation.
Ripple’s CTO, David Schwartz, has addressed these concerns by clarifying that the network operates through a consensus mechanism, with over 150 nodes serving as validators.
He further explained that Ripple does not have exclusive control over changes to the network, which operates based on the consensus of its validators.
Marcelo Sacomori has set ambitious expectations for the new stablecoin, predicting that it could capture as much as 30% of Brazil’s market by the end of 2026.
He also envisions a future where all currency exchanges will involve stablecoins within the next five years.
As Brazil strengthens its presence in the global cryptocurrency scene, the launch of Braza’s stablecoin marks a significant step forward in the country’s financial evolution.
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