Metaplanet, one of Japan’s rising crypto giants, has revealed ambitious plans to significantly expand its Bitcoin holdings by the end of 2025.
The company, which already ranks as the 15th-largest corporate Bitcoin holder globally, aims to boost its treasury to 10,000 BTC within the next 12 months.
This goal was announced by CEO Simon Gerovich in his New Year’s message to shareholders.
Gerovich highlighted that 2024 was a transformational year for Metaplanet, breaking records and expanding its Bitcoin treasury.
Gerovich tweeted:
“Last year was transformational, as we broke records, expanded our Bitcoin treasury, and reinforced our position as Asia’s leading Bitcoin Treasury Company.”
Metaplanet has steadily increased its Bitcoin acquisitions throughout 2024.
Starting with 225.6 BTC in July, the company’s holdings surged to 1,761.98 BTC by 23 December.
The growth has been primarily funded through strategic capital market activities.
In December alone, Metaplanet completed two major bond issuances: a 4.5 billion yen zero-coupon bond on December 17 and a 5.0 billion yen bond on December 20.
Both bonds are set to mature in June 2025.
On December 18, Metaplanet made a key move by officially transitioning into a Bitcoin Treasury Company. Shortly after, it acquired 619.7 BTC on December 23, reinforcing its commitment to Bitcoin as a core asset.
Metaplanet’s move to build a substantial Bitcoin treasury comes as part of a larger, well-defined strategy.
While it currently holds 1,761.98 BTC, this figure is modest when compared to industry giants like MicroStrategy, which holds over 444,000 BTC.
Other notable holders include Marathon Digital (44,394 BTC), Riot Platforms (17,429 BTC), and Tesla (9,720 BTC).
However, Gerovich’s plan to reach 10,000 BTC by 2025 could propel Metaplanet higher up the rankings of corporate Bitcoin holders.
This ambitious target represents a nearly sixfold increase from its current holdings.
Metaplanet’s Bitcoin acquisitions have been carefully funded through a combination of loans, stocks, and convertible bonds.
The company's decision to tap into these financial instruments reflects a well-considered approach to building a cryptocurrency reserve.
Gerovich has emphasised that efficient capital market strategies will continue to drive the company’s Bitcoin purchases in the year ahead.
Looking to the future, Metaplanet's strategy for 2025 goes beyond simple Bitcoin accumulation.
CEO Simon Gerovich outlined three key areas of focus:
These initiatives are expected to strengthen the company's position both in Japan and internationally, positioning Metaplanet as a key player in the growing cryptocurrency space.
In his message, Gerovich remained confident about the company’s growth trajectory, stating,
"We plan to expand the company's Bitcoin holdings to 10,000 BTC by the end of 2025."
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