Jaguar Land Rover has halted vehicle shipments to the United States this month as it responds to the sweeping 25% import tariff imposed by the Trump administration.
The British carmaker said this was a temporary move as it works closely with partners to adjust to the new trading environment.
The company confirmed,
“The USA is an important market for JLR’s luxury brands. As we work to address the new trading terms with our business partners, we are taking some short-term actions including a shipment pause in April, as we develop our mid- to longer-term plans,”
The United States rolled out the tariff on 3 April, affecting all imported cars regardless of their country of origin, including those under the United States-Mexico-Canada Agreement.
An additional 25% tariff on imported automobile spare parts is due to take effect on 3 May.
This move has added strain to the UK’s already pressured car industry, where demand is falling both domestically and across Europe, while Chinese sales continue to slide.
The transition to electric vehicles has also weighed on production, as factories require significant upgrades.
David Bailey, professor at the University of Birmingham, warned that "much of UK auto is already operating well below capacity, and the tariffs will be a further hit for a struggling industry."
He added, “production cuts and job losses are likely,” suggesting the risk to jobs may still be underestimated.
British carmakers had already begun ramping up shipments ahead of the new US tariffs.
According to figures from the Society of Motor Manufacturers and Traders, exports to the US surged in the months leading up to the rollout—jumping by 38.5% in December, 12.4% in January, and 34.6% in February.
Cars remain the UK’s top exported product to the US, with total exports valued at £8.3 billion in the four quarters to the end of Q3 2024, based on data from the Department for Business and Trade.
The shift in US trade policy is prompting car manufacturers around the world to reconsider their production and export strategies.
German brands including Audi, BMW, and Mercedes are reportedly exploring expansion of their operations within the United States, a move that could allow them to sidestep the import tariffs.
Bailey believes JLR may be forced down a similar path, stating the company will “continue to struggle unless it creates a US-based automotive factory.”
The new trade barriers have sent ripples across the global auto market.
Since the tariffs came into effect, major manufacturers have begun increasing prices, pausing production, and in some cases, cutting jobs.
Jaguar Land Rover’s short-term pause is one of several industry responses to what is quickly becoming a pivotal moment for global carmakers.
The firm emphasised the shipment freeze is temporary as it revises plans for the medium and long term.
Prime Minister Keir Starmer has addressed the situation, assuring that Britain would respond with “cool and calm heads.”
Ongoing negotiations for a potential US-UK trade deal are expected to factor in the recent tariffs, which also include duties on steel, aluminium, and a general 10% baseline import levy introduced this week.
On Monday, cryptocurrency markets took a sharp hit as President Donald Trump’s newly imposed trade tariffs rattled global investor confidence and triggered a broader sell-off across risk assets.
Bitcoin dropped as much as 7% to near a one-month low, briefly touching $77,171 before slightly recovering.
Currently, BTC is trading at $78,086.96.
The total crypto market lost around $500 billion since last week, mirroring steep losses in global stocks.
Traders grew increasingly cautious amid fears of a possible "Black Monday"-style crash, with risk appetite crushed by rising economic uncertainty and signs of retaliation from other nations.
Altcoins followed suit, with Ether dropping nearly 13% and several others including XRP, Solana, and Cardano falling over 10%.
A large Bitcoin transfer to Kraken also spooked markets, raising concerns of a major sell-off.
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