Brazilian football legend Ronaldinho has officially stepped into the cryptocurrency world with the launch of STAR10, a digital token built on the BNB Chain. The football icon announced the project earlier today in a post on X, writing about his excitement for the token

"My new and one and ONLY OFFICIAL token is HERE. It's time to celebrate greatness, passion and that legendary spirit that NEVER fades. Legends are not born.. THEY ARE FORGED. And YOU can choose to be a part of it. Get your $STAR10 NOW. Let's make history together!"

With a total supply of 1 billion tokens, STAR10 aims to bridge the worlds of football and blockchain, offering holders access to exclusive challenges, rewards, and special events. However, the token’s launch has been overshadowed by distrust and controversy after experts presented concerning evidence of potential insider trading and price manipulation.

Evidence of insider trading

This is not the first cryptocurrency the soccer legend has championed for. Unfortunately, Ronaldinho had at this point already created a bad name for himself within the cryptocurrency community, creating a lot of doubt and cynicism towards both Ronaldino's character and judgement.

Over the years Ronaldino has promoted several crypto projects, including world cup inu, Atari Chain, Lord Society NFT, WATER, and Baby Doge, many of which were suspected to be fake and left investors with losses.

In 2023, the Brazilian football was under the limelight regarding a crypto scheme that used his name. Later in August that year, it was reported that Ronaldino was under investigation for his involvement in the ponzi scheme.

Ronaldinho later made a public cry where he called himself the victim, while asserting that he had not authorized the company to use his name and likeness.

Since its debut on the market, the Star10 token has seen impressive market activity, with a market cap of nearly $20 million and fully diluted valuation of $241 million.

The token trading volume has exceeded $26 million, and its circulating supply has surpassed 82 million tokens. However, despite its initial success, concerns have risen regarding insider trading activity linked to the project.

On March 2, 2025, a wallet linked to the STAR10 team engaged in high-value transactions that raised red flags within the crypto community.

Blockchain analytics firm Lookonchain reported that at 14:30 UTC, the wallet spent 80 BNB ($50,000) to purchase 122.45 million STAR10 tokens, representing 12.24% of the total supply. Just 30 minutes later, at 15:00 UTC, the same wallet sold 1 million tokens for 433 BNB ($270,000), leaving it with 121.44 million STAR10, now valued at $33.5 million.

These transactions significantly impacted STAR10’s price action. Following the large buy, the token’s price surged 15%, climbing from $0.35 to $0.40, according to CoinGecko. However, after the subsequent sell-off, the price dropped 10%, settling at $0.36 within 30 minutes. Trading volume spiked 300%, jumping from 5 million to 20 million tokens, as per CoinMarketCap data.

Further analysis from Onchain Lens revealed that another wallet linked to insider trading had turned an initial $29,247 investment into an unrealized gain of $4.94 million. This wallet originally spent 48 BNB to acquire 20.79 million STAR10 tokens and has since sold a small portion—119,278 tokens for 54 BNB ($33,106)—while still holding 20.68 million tokens, now worth nearly $4.93 million.

As of now, Dexscreener reports that STAR10 is trading at $0.2378, with a market capitalization and fully diluted valuation of $237 million.

Star10 token rebounds after Ronaldinho addresses the security concerns

Following the revelation of all the incriminating evidence, Web3 security company GoPlus Security has come forward to suggest that Ronaldinho renounce his ownership of the token.

Surprisingly, the football legend responded by renounced ownership of STAR10, and also locked the token for 255 years.

The former CEO of Binance also posted his social media that he has been a personal fan of Ronaldinho for 20 years, indirectly showing his support for the coin without making any concrete or clear statements on the coin.

Following his statement, the memecoin surged 150% before cooling off slightly.