Notcoin Looks to Reignite User Interest with Not Games

Open Builders, the team behind Notcoin, Lost Dogs, and Not Pixel, is set to launch Not Games in March, a project designed to breathe new life into the Notcoin (NOT) ecosystem.

Amidst declining interest in Telegram-based mini-games and a significant drop in TON’s user base, Open Builders seeks to revitalise engagement by introducing a gaming platform where players can earn tokens at no cost.

Unlike standalone games, Not Games will offer an interconnected ecosystem that links multiple titles.

Key features include Game Profiles, shared inventories, and an in-game marketplace for player-to-player transactions.

This integrated system aims to expand the utility of the NOT token, evolving it from a simple tap-to-earn reward into a more valuable asset within the gaming economy.

The Notcoin team explained:

“Instead of fragmented tokenomics, Not Games will integrate NOT as the primary currency for purchases, upgrades, and rewards across all games. Every three weeks, the most skilled players will compete for rewards in NOT, ensuring a play-to-win experience, rather than a pay-to-win model.”

Open Builders has already launched a game called VOID and has confirmed the development of at least five more titles.

Tap-to-Earn Faces Challenges Amidst TON’s Shrinking User Base

Notcoin (NOT) saw explosive growth in 2024, riding the wave of the tap-to-earn trend alongside other projects like Hamster Kombat (HMSTR), Yescoin, TapSwap, and Blum.

Within the first six months, it attracted 35 million players.

However, by 2025, interest in Notcoin has sharply declined, with Google Trends data showing a significant drop.

Telegram membership for the Notcoin community has fallen by nearly 2 million since the start of the year, according to Tgstat.

Despite a brief price spike following NOT's listing on Kraken in mid-February, its value has continued to decline, reaching new lows in 2025.

At the time of writing, it is trading at $0.002396, a 0.74% drop in the last 24 hours, according to CoinMarketCap.

Investor enthusiasm appears to be waning.

Additionally, Artemis data reveals a significant drop in daily active addresses on The Open Network (TON), from 2.4 million in October 2024 to just 130,000.

This sharp decline in TON's user base presents a major hurdle for Notcoin as it struggles to maintain momentum.

Can Notcoin reverse its downward trend, or is its former success fading for good?