Blum CEO: 50% of Telegram Click-to-earn players are new to cryptocurrencies

Gleb Kostarev, former Binance vice president and regional head and Blum CEO, said at the Korea Blockchain Week that about half of the "tap-to-earn" game players on Telegram are new to cryptocurrency. Kostarev now operates Telegram Mini App games and exchange Blum, which has 50 million registered users, about 50% of whom have never been exposed to Web3 before. He emphasized that these users are real and can be converted into Web3 users. Kostarev believes that education is key because it is not enough to just bring in a large number of users, but also to guide them on how to use it and prevent being scammed. He also pointed out that Telegram can help increase access to decentralized finance (DeFi) applications, which are currently hindered by Apple and Google's restrictive mobile application policies.