COBO VP: The current track of NFT is relatively crowded, but the growth is sluggish

Coinlive live report COBO VP of Marketing Serena said at the offline event hosted by Coinlive and moledao: NFT current track is relatively crowded, but the growth is sluggish. From the perspective of IP, it focuses on two directions: the first is the old IP Value empowerment, new bottles of old wine, so that the brand can attract new consumer traffic; the second is the originality of new IP, whether it is a new brand, game or social networking, new IP needs to use narrative to innovate quickly Build consensus. In the bear market, everyone should pay more attention to whether there is a real fit between the scene and the user interaction, as well as financing and small steps in the bear market. At the same time, pay attention to the storage of assets on the chain and the security of the underlying contracts.