As of April 15, Huobi HTX has launched a total of 47 projects in 2025, covering many current hot tracks. Since the second half of 2024, Huobi HTX has been focusing on "Sun Ge's Strict Selection", that is, Sun Ge will personally review every new asset that goes online. So can ordinary investors also discover industry trends and wealth codes from it?
2025To date, MEME is still the main battlefield
It can be clearly seen from the figure below that Huobi HTX covers all the hot tracks in the market, which can be roughly divided into 7 tracks, namely MEME, Defi, Infrastructure (L1/L2), Restaking, Games, RWA, AI, and DeSci. Among them, MEME accounted for 55%, followed by DeFi with 13%, infrastructure with 11%, RWA and AI with 4% each.

(data as of 2025.4.15)
In 2025, MEME projects showed a significant differentiation trend, and the average life cycle of leading projects was shortened to 14 days, 40% shorter than in 2024. This rapid rotation reflects the new model of oversupply caused by batch launch platforms (such as Pump.fun V3), accelerated capital turnover due to the popularization of leveraged MEME farming tools, and the inclusion of NFT holdings in token distribution weights.
In the past few months, the market's funds were mainly used for short-term speculation in MEME, and the heat was also on the MEME coin. The currencies launched by Huobi HTX can basically meet the needs of users for MEME speculation. The platform has a clear idea for listing coins. It has both MEME assets suitable for short-term operations and track assets such as RWA and AI that are suitable for long-term layout. Due to the poor performance of BTC this year, it is inevitable to choose a large number of MEME tokens suitable for short-term trading.
DeFi and Restaking tracks show value-added potential
Although the amount of new MEME is large, the window of opportunity it provides is very short. Unlike the previous period when MEME increased tenfold or a hundredfold, so far, there has been no MEME with good growth in 2025. This is related to the increase in launch speed and frequency, which has dispersed market funds. However, Huobi HTX's carefully selected DeFi and Restaking assets provide good wealth opportunities.

(STO trend since the launch of Huobi HTX)
StakeStone is a decentralized full-chain liquidity infrastructure protocol that belongs to the Restaking track. Huobi HTX was launched on February 11, and has continued to rise ever since, reaching a maximum return of 3 times.

(The trend of PLUME since its listing on Huobi HTX)
Plume Network is the first full-stack L1 RWA chain and ecosystem built specifically for RWAFi, and belongs to the RWA track. After Huobi HTX was launched on January 21, its trend was very stable, and it has been fluctuating upward, with the highest return exceeding 3 times.

(BUZZ's trend since its listing on Huobi HTX)
MEME projects are mostly characterized by opening high and closing low, and the market often does not exceed two weeks, and then enters a long-term low.

(BTC trend since 2025)
Since the beginning of this year, BTC's trend has been mainly callbacks, and it has only rebounded in recent weeks, so new assets will provide fewer opportunities than other cycles. Against this backdrop, Huobi HTX still offers several new assets with good growth potential.
Sharing of new asset operation ideas
The 28 split of MEME assets is very obvious. Most MEMEs will eventually return to zero, and only a very small number of them may have an increase of more than 10 times. Therefore, when operating MEME, one should either participate as much as possible to bet on a probability of more than 10 times, or speculate on short-term popularity and leave after making some money.
Except for MEME, you can make long-term plans and pay attention to Huobi HTX’s new assets and the tracks it has laid out, and choose the targets you like from them. The exchange’s sense of smell must be better than that of ordinary retail investors, not to mention that Huobi HTX is personally supervised by Brother Sun. Huobi HTX covers almost all tracks that may explode and have long-term potential.
As Huobi HTX continues to launch new high-quality assets in 2025, Sun Ge’s personal “strict selection” mechanism will also allow Huobi HTX to form a strong wealth effect. For investors, “speculating on new coins and popular coins” is becoming their investment habit for exploring early potential assets. Whether it is a long-term potential project such as StakeStone and Plume, or a short-term hot MEME blockbuster, investors can seize the opportunity and capture high-quality assets on Huobi HTX at the first time.
The crypto market has entered a new cycle dominated by professional institutions. Ordinary investors can build a new investment framework through the layout logic of the exchange to capture trend returns amid fluctuations. Amid uncertainty, Huobi HTX’s “new product logic” may be the beacon for retail investors to navigate through bull and bear markets.