KPMG Research: Which cryptocurrencies are preferred by investors?

Source: KPMG; Compiled by: Tao Zhu, Golden Finance

• Half of the respondents invested more than 20% of their total assets in digital assets (54%);

• On average, investors allocated more than a quarter of their total assets to digital assets;

• One-third of investors believe that their digital asset investments are quite safe (34%);

• Bitcoin (91%) and Ethereum (78%) are particularly popular among investors.

After the difficult period in the cryptocurrency market last year, investors' optimism and confidence in digital assets have returned - despite some reservations. This is shown by the results of a joint survey conducted by KPMG Germany and BTC-ECHO, the largest German-language digital asset media. The study asked around 2,400 individual cryptocurrency investors from the DACH region about their investment behaviour.

Investors are only ready to invest once they have thoroughly understood

Interest in cryptocurrencies is high. About half (54%) of all investors surveyed have invested more than 20% of their total assets in digital assets. 67% of investors who have more than 50% of their total assets in digital investments invest for the medium term (3-5 years) to the long term (more than 5 years). However, market entrants are becoming more cautious. They are looking at their investment opportunities longer and more carefully. As in the previous year, there is a large discrepancy between registrations on cryptocurrency exchanges and actual use (-86%). When choosing a preferred cryptocurrency exchange, security (82%), deposit and withdrawal options (65%), and transaction costs (62%) are the most important criteria for investors.

Risk assessment changes: one-third of people consider their investment in digital assets "quite safe", Bitcoin and Ethereum remain the top choices

The research shows that 34% (last year: up 11%) of investors consider their investment in digital assets "quite safe", 43% consider it "quite risky", 18% consider it "risky", and 5% consider their digital asset investment "very risky". The survey shows that investors consider market manipulation, regulation and financial crime to be the biggest risks. Bitcoin, the oldest cryptocurrency, has increased its dominance in the portfolios of investors surveyed by 7% over last year, ranking first with 91%. Ethereum is close behind (78%). Solana has increased by 9% over the previous year and ranks fourth among the most popular digital assets.