With Bitcoin breaking through the $100,000 mark and the altcoin market led by Ethereum exploding, the crypto industry has ushered in a new wave of enthusiasm. Against this background, the Twitter Space live broadcast hosted by Golden Finance focused on "The Collision of Web3 Entertainment and the Crypto World", inviting three senior industry guests - Twinkle platform Kiki, Xi Yu, and Maomao Jie, to discuss topics such as crypto market trends, NFT applications, short play innovation, and community co-building. The following is a summary of the core content of this dialogue.
As the first suspenseful drama with the encryption industry as the background, "Black Amber" has attracted much attention since its launch. The host Tina first invited the guests to share their impressions of the first four episodes.
1. Well-made, benchmarking Web2 film and television standards
Maomao highly praised the visual presentation of the series: "Whether it is the picture quality, actor selection or scene connection, it reflects the level of a professional team. In particular, the casting of the male lead is very successful, and the role fits very well." She believes that this type of short drama not only provides high-quality cultural output for the encryption industry, but also attracts users outside the circle to understand the Web3 ecosystem through the plot.
2. Audience feedback: secondary creation boom and expectations
As a representative of the main creators, Kiki revealed the community response after the series went online: some segments were re-created by the audience, resulting in a large number of emoticons and Twitter content. In addition, some viewers think that the rhythm of the series is compact, but the length of each episode is short, and they expect the subsequent plot to go deeper into the core events of the currency circle. "She emphasized that the goal of Black Amber is to break the outside world's stereotype that Web3 skits are "crudely made" through entertaining content. At present, there are multiple plot analysis groups in the community, and users even put forward constructive suggestions to provide inspiration for subsequent creations.
3. Future Planning: Interactive Gameplay and NFT Empowerment
Speaking of the combination of skits and Web3 technology, Kiki said: "In the next stage, we plan to introduce the concept of NFT, transforming the characters, props or classic scenes in the play into digital collections, and combining interactive gameplay such as task incentives and lotteries to enhance user participation. "For example, the audience can decide the direction of the plot by participating in the vote, or exchange rare NFTs with points, further blurring the boundaries between content creation and community co-construction.
With the approaching Bitcoin halving cycle and the release of favorable US policies, the guests conducted an in-depth analysis of medium- and long-term market trends.
1. Sister Maomao: Focus on AI integration and compliance process
Sister Maomao believes that 2025 will be a key node for the "de-bubble" of the crypto industry: "A large number of projects that lack actual value will be eliminated, and the combination of AI and Crypto will become the mainstream trend. For example, the application of AI Agent in scenarios such as on-chain interaction and data training will be accelerated. "She also pointed out that the improvement of the regulatory framework (such as stablecoin compliance and spot ETF approval) will promote the entry of institutional funds and inject new impetus into DeFi, high-performance public chains and SocialFi tracks. 2. Xi Yu: Optimistic about the RWA track and retail investor effect Xi Yu mentioned: "Real-world asset chain (RWA) is an important direction for the future. Physical assets such as real estate and stocks can improve liquidity through tokenization. In addition, retail investors will still be the main force in the market, and the speculative demand for small bets may give rise to more highly volatile Meme coins. ”
3. Consensus and elimination go hand in hand
Both guests emphasized that the market will be "polarized": on the one hand, projects with strong consensus and practical use cases (such as AI+blockchain, compliant DeFi) will rise; on the other hand, "Dogcoin" that lacks technical support will gradually disappear because it cannot meet the needs of narrative upgrades.
Regarding the future development direction of NFT, the guests discussed from the dimensions of art, games, and the metaverse.
1. Financial attributes are the core, and equity empowerment is the key
Sister Maomao summarized from her own experience: "The essence of NFT is an 'on-chain equity certificate', and its value depends on whether it can bring actual benefits to the holder. For example, holding an NFT of a certain project can enjoy offline discounts, airdrop priority or community governance voting qualifications. "She specifically mentioned the recent surge in platform NFT cases: "The project quantifies user interaction data through algorithms, converts influence into points and airdrop rewards, and proves the financial innovation potential of NFT." 2. NFT gameplay in short dramas: interaction and breaking the circle Kiki supplemented the application of NFT in entertainment scenarios: "In the future, it is planned to cast the derivative content of the drama (such as character images, classic lines) into NFTs to encourage audiences to create and spread them. In addition, the points system can be bound to NFT rights, such as exchanging exclusive behind-the-scenes footage or participating in offline activities. "This model not only enhances user stickiness, but also achieves breaking the circle through UGC (user-generated content). 3. Imagination of the integration of RWA and NFT Maomao Sister further looked forward: "If real estate, jewelry and other real assets are chained through NFT, their transaction and circulation efficiency will be greatly improved. For example, holding an NFT of a property in New York represents ownership, and on-chain transactions can bypass traditional intermediary barriers. "She believes that the ultimate form of NFT is to become a "multi-dimensional asset container", but its sustainable development depends on ecological co-construction and compliance framework.
As the core driving force of encryption projects, community operation strategy has become the finale topic. Combining her own experience in participating in HTXDAO, Maomao proposed a "three-dimensional model":
1. Consensus: Creating a cultural core and identity narrative
"The community needs to build identity around common beliefs. For example, exporting cryptocurrency culture through short plays to lower the cognitive threshold of Web2 users. Content formats can be diversified, such as multi-language versions, global distribution, and even cooperation with popular platforms such as Douyin. ”
2. Contribution: National co-creation and theme voting
She suggested introducing a democratic mechanism: "Every month, the community votes to select the theme of the short play (such as major events in the cryptocurrency circle, the revelation of controversial projects), and open up links such as role competition and script co-creation. Project parties can cooperate with KOLs or institutions to title and enhance commercial value. ”
3. Profit sharing: point incentives and rights exchange
"Members with high contribution values can obtain platform points and exchange them for NFTs, tokens or exclusive rights. For example, a special episode of "Quarterly Big Events" is launched, which is proposed by the community and divided into profits. "This model transforms the community from a "spectator" to a "co-builder" and stimulates long-term enthusiasm for participation.
In response, Kiki said that Twinkle has begun to practice some of its ideas: "We have launched a plot voting function and plan to launch a community badge system. In the future, we hope to cooperate with platforms such as HTX to explore in-depth gameplay such as virtual shooting and DAO governance. ”
Kiki gave a clear positioning for the target audience and industry value:
1. Dual audience: resonance within the circle and enlightenment outside the circle
“The uniqueness of "Black Amber" is that users in the circle can capture professional stalks (such as trading strategies and wallet security), while audiences outside the circle can "perceive" the complexity of the industry through the plot. For example, an investment mistake or hacking incident of the protagonist can convey risk awareness better than a tutorial. ”
2. Content upgrade: VR interaction and the multiverse
Twinkle's next short play plans to try a "VR+comedy" hybrid model. The subject matter may involve cryptocurrency spy wars, AI trading and other brain-opening settings. Kiki revealed: "We will open up community co-creation, for example, users will vote to decide the ending, and even invite KOLs to participate. Although the production cost is high, user interaction data can provide a basis for content upgrades. ”
This live broadcast not only demonstrated the innovative attempt of "Black Amber" as an industry benchmark short drama, but also explored in depth the trend of the encryption market, the evolution path of NFT and the community operation methodology. Whether it is Maomao Sister's sharp views or Kiki's pragmatic planning, they all confirm the potential of Web3 entertainment - using content as a bridge to connect finance, technology and the public, and open up a new narrative in the interweaving of virtual and real.
Live playback link: https://twitter.com/i/spaces/1zqKVjbWbnYKB
Note: This article is based on the live discussion of the guests and does not constitute an investment advice. The market is risky and decisions should be made with caution.
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