When Meme and TON merge, what opportunities will these two top labels bring?

The market fluctuates. In July, BTC and ETH, which dominate the market, rebounded quickly after another price drop, completing a new short-term bottoming.

In this rebound, we will find that all tracks in the entire industry have performed well, whether it is the old concept of public chain, L2 or Bitcoin ecology, Memecoin or AI.

But comparing the price rebound of tokens in each track, it can be summarized that Meme or tracks with Memecoin attributes are the strongest, such as PEPE, WIF, FLOKI and even WEN, which are the bright Meme projects in this cycle, all rebounded quickly.

At the same time, Forbes also announced the list of the top 10 cryptocurrencies with a market value of more than US$1 billion in the first half of 2024, including WIF, PEPE, ASI, FLOKI, JASMY, AR, CORE, TON, BGB and BONK. Among these tokens, Memecoin occupies 4 lists, and 3 of them belong to the Solana ecosystem, which reflects the inevitable trend of the complementary relationship between the ecosystem and Meme in this cycle.

In the last cycle, the most successful one in the Solana ecosystem was Defi, while Memecoin was mostly on BSC or Ethereum. In this round, Solana's high-speed public chain advantage is the best, and the relevant personnel of the public chain founding team and key ecological projects are trying Meme, making Meme almost as important as Defi. Or it can be said that Solana's achievements are almost derived from Meme.

The next question that needs to be considered is that Meme is very competitive. Due to the characteristics of Meme, it will have a loss on ecological liquidity and user enthusiasm. For investors, it is necessary to find the next public chain ecosystem that can provide a growth environment for Meme and replicate the experience.

The answer is none other than TON. So how can we find opportunities in the rules of both TON and Meme?

Memecoin is the king of popularity in this cycle

The Meme track began to show its head in the last cycle, when BSC began to promote high-speed on-chain DEX. On the public chain with fast transaction confirmation speed, the permissionless feature of DEX was fully utilized, and Meme tokens with personal IP or publicly known animal images as the main body of the project continued to appear. These tokens have become the most eye-catching in the secondary market with the help of Meme culture and the characteristics of "stirring up" with cryptocurrency.

Although the "zoo" token was famous at this time, after the heat faded, Meme also became the main representative of behaviors such as no owner, no responsibility, easy to run away, huge losses and huge profits.

When the potential of Meme needed to be justified, tokens such as Doge, Shib, and People appeared. These tokens became "potential" market value management entities, community culture, and strong operations through market rendering, and completely added a Meme track to the industry.

In the new cycle, Memecoin not only continued these characteristics of the previous period, but also showed more mature ideas and operating methods. Let's take Solana as an example. The Solana ecosystem started in the third quarter of 2023. Unlike the growth of the previous cycle, in 2 years, the Defi infrastructure of the Solana ecosystem has been very complete, and the ecological development goal has obviously changed from the number of projects to the ecological transaction volume and popularity.

At this time, it seems that the entire ecosystem has begun to work on Meme in unison. First, on Solana's DEX, a very complete process of Meme coin issuance and trading, liquidity supply, etc. has been spontaneously formed, such as various liquidity sharing platforms, DEX's robot market making tools, etc. Secondly, the founder and team of Solana publicly supported certain memes, and top projects such as Jupiter implemented the highly popular Meme coin airdrop during the Meme craze, and subsequent Meme projects also followed suit.

With the powerful rendering capabilities of Meme and the popularity of the Solana ecosystem, Solana has returned to the top of the industry. The tokens in the ecosystem, especially Meme tokens, have staged legends of tenfold and hundredfold increases, and most projects have extremely high valuations. Now, the expectations of these returns are slowly shifting to the next target in the minds of investors - TON.

TON's Meme Gene

In the growth experience of Meme projects and ecological integration, Meme has always been used as a thermometer of ecological heat. For example, Solana's heat and on-chain transaction volume continue to remain high. The main reason is that under the influence of frequent fluctuations of BTC and ETH, Meme tokens can rebound strongly after BTC and ETH stabilize briefly. Among them, WIF is a very good example.

Furthermore, Meme creators are constantly following new hot spots to create new projects, and constantly use the method of "stirring up the heat" to keep the token increase in DEX. Almost all Meme projects that joined very early can get multiple increases, and "myths" continue to appear, and investors naturally flock to them.

We can also find that the public chain ecology and Meme complement each other. The attention and traffic of the entire ecology will be mostly concentrated on a certain Meme in a certain period of time. Therefore, the fame of Memecoin is an achievement jointly created by all roles such as the public chain team, public chain projects, and public chain users.

At this breakthrough point, the achievements of Meme on TON may be more outstanding in the future.

Memecoin focuses on strong community culture and a wide range of users. Based on the trading enthusiasm and liquidity brought by these two, it can quickly enhance the market value of a top-ranked project. TON users based on Telegram have a natural advantage that far exceeds other public chains.

TON's Notcoin is a success based on the characteristics of Meme. Although Notcoin is a Gamefi in nature, due to Notcoin's wide range of users and viral popularity, Notcoin has been widely regarded by users as Memecoin, and subsequent tokens that imitate Notcoin have also appeared in large numbers.

Or we can say that Memecoin has been integrated into a new form on TON -- other types of tokens with strong Meme characteristics, which has also successfully expanded the boundaries of the Meme track on TON to a larger range, which may include cultural Memes, game-type Memes, conceptual Memes, and even tool-type Memes.

And TON officials are also constantly promoting the development of Memes.

Starting in 2024, TON officials are using the form of open leagues to use TON token rewards to promote users to trade tokens on applications and use Defi, etc. After the third open league (season 2), Memecoin accounted for more than 30% of the final list of trading projects, so the TON Foundation also separately listed Meme tokens as an important booster category in the description of the rules.

During the entire Open League, the Foundation has distributed about $40 million worth of TON, and in the final list, Meme tokens accounted for more than 40%. The number of participants in Memecoin and other types of tokens has continued to rise. In the fifth season currently underway, Memecoin accounts for nearly 50%.

On Solana, the rampant growth of Meme is driven by multiple factors, including ecological heat, technical foundation, and user volume. The same is true for Meme on TON. Under the leadership of the TON Foundation, Meme will also become a big success after the development of applications on TON is light enough. In addition, due to the large number of small and medium-sized projects on TON, these Meme projects have also begun to use ecological partners and tool-type and platform-type projects to assist project operations on TON.

Meme track on TON target pool

There are already many memes on TON, but if you screen based on the characteristics of successful memes in the market, there are several main ideas that can be used as screening factors.

First, related to TON official and major projects.

About three weeks ago, an application based on the concept of TON founder's pet was launched. The application will airdrop tokens to users based on the time they join Telegram. In the past, Solana founder's pet meme has achieved outstanding results. This time, TON founder's pet meme seems to lead a new round of meme popularity. Similarly, many official memes of projects are the same, such as Jupiter's mascot cat-style Memecoin WEN, which has highlight moments in liquidity and price performance after launch.

Second, star projects in the open league.

After Notcoin went online, its trading volume in the open league has always been among the best, and few projects can surpass Notcoin. Similarly, in the season competition indicators, those tokens with high growth and trading volume are all relatively excellent projects.

For example, in the first open league, which is the test league before the official season, in addition to Defi and Gamefi tokens, JETTON and Fish are typical Meme representatives. JETTON's name is taken from the TON token contract, and it has certain native advantages in ecological culture. Fish is a token with better Meme design. From the beginning of the season, both prices have performed well.

And JETTON has won good rankings in all the subsequent open league seasons. For this reason, as the season progresses, JETTON's K-line performance also has a clear rotation feature.

JETTON price performance in recent months

Third, there are endless newcomers.

In a growing ecosystem, new Meme projects have advantages that old projects cannot match, and new projects may also quickly grow into the star projects of the season. In other ecosystems, new projects have a trend of constantly rushing forward in terms of expectations and community popularity, which confirms the characteristics of "stirring up hot rice". For example, recently, various Memes have emerged in an endless stream due to the US election, and the price myth continues.

Season 5 Open League Ranking

In the TON ecosystem, we can take the top ten of the current Season 5 list as an example. Among the 10 projects, Notcoin is the hottest TON project recently, ranking 54th in the cryptocurrency market value. Among the remaining tokens, JETTON, WALL, DFC, HYDRA, and COFE are all star projects that have ranked high in recent open league seasons. The development time of the projects themselves is relatively new. With the attention and support in the league, the recent K-line performance has good data.

From the perspective of price, TONG, which ranks third (previously second), has achieved a three-fold increase in the latest season, and its promotion of on-chain TVL and growth is also relatively good. Compared with the old face JETTON, TONG's community popularity comes from the feeling and understanding of "pain" in Eastern culture. The naming is more in line with the influence of Eastern culture going overseas, and it cleverly takes advantage of the international popularity of Chinese culture. What is more different from other memes is that TONG is actually issued in the form of IDO, and uses some liquidity management functions of DEX on TON, such as 30% for liquidity, 100,000 TON raised in IDO will form an initial liquidity pool, and 40% will be linearly allocated to the liquidity mining plan in DEX.

For Meme, there are many projects that have excellent results by issuing through IDO and then conducting refined liquidity management, such as Jupiter's WEN, which is the first IDO project on Jupiter, but WEN chose full circulation and directly used DEX and CEX to manage liquidity.

Or IQ50, PUMP, etc. that Bakerswap has continuously launched. The allocation rules were determined when the IDO platform was launched, and early liquidity support and later liquidity management were provided.

TONG short-term price performance

There are many Meme projects, and they are constantly being updated, which means that their own size cannot directly become a token like Doge. However, for Memecoin, popularity is value, attention is value, and all factors that are conducive to increasing user purchasing power may be the best influencing factors.

For projects participating in the league, all the driving forces in the short term of the ecosystem are gathered together. Therefore, projects such as TONG can maintain the same level of data as early excellent projects such as JETTON and WALL. If there is a good competition result, it may break the threshold of dissemination in the future and become a high-quality Meme.

Written at the end

The popularity of TON no longer needs to be verified, but for the Meme track, the characteristics of TON will allow Memes on TON to start again.

Under the clear rules of the Meme track, TON, as a carrier, is a good ecological soil, but in the past few public chains, the infrastructure of the public chain itself and whether Meme will explode are complementary. Meme needs token issuance, token liquidity supply, wallet tools, etc. On TON, it also needs to comply with Telegram's front end. This is also the reason why Meme cannot be developed in large quantities on TON at present.

TON's technology and development tools still need education and simplification by developers, but we have seen that TON has token contracts such as Jetton, DEXSTON, Dedust, etc., as well as launchpads such as TonUP and LayerPixel, which can provide projects with token front-ends, issuance, and other middleware platforms. After simplifying the overall difficulty of token operations, Meme projects can actually go online faster and enter the mature stage of liquidity supply faster, and more clear opportunities will appear.

So, at present, if you are also looking for Meme on TON like Solana, then the above methods must be feasible, but the characteristics of Meme's viral spread and hype must always be kept in mind. Only with the popularity of TON and the viral spread advantage of Telegram can you find the right target and the opportunity for you to succeed in one fell swoop.