Blockworks Acquires The Breakdown, Expanding Its Podcast Network

According to Blockworks, they have recently acquired The Breakdown, a podcast and newsletter network founded by Nathaniel Whittemore. The Breakdown's offerings, which include a popular podcast, YouTube channel, dedicated newsletter, and the Bitcoin Builders podcast, have now become integral parts of the Blockworks family. Blockworks founders, Mike and Jason, first met Nathaniel Whittemore in 2018, around the time they launched Blockworks and Whittemore launched one of the early crypto newsletters. In 2020, when Blockworks decided to start building their editorial division, Whittemore became a pivotal advisor, helping to shape their vision for a crypto-native media brand. Over the years, The Breakdown has grown into the most trusted daily podcast in the industry, known for its depth and frequency of publication. It covers a wide range of topics, including macroeconomics, geopolitics, and major power shifts, always framing these discussions within their implications for the crypto world. This acquisition marks a significant expansion of Blockworks' podcast network, enhancing their advertising capabilities and broadening their distribution channels. It also strengthens their ability to cross-promote their events and research, furthering their commitment to delivering top-tier information to crypto professionals and investors. Looking ahead, Blockworks plans to establish The Breakdown as the flagship daily podcast of their network. They also announced that Whittemore will continue to lead The Breakdown podcast as its host. The Bitcoin Builders podcast is set to become their flagship Bitcoin podcast. This acquisition is seen as a momentous step for Blockworks, opening up new opportunities for their community.