World Faces Ban In Brazil Over Data Privacy Concerns

According to Odaily, World has been banned in Brazil following an appeal to the country's data regulatory authority that went unheeded. Last month, the Brazilian National Data Protection Authority (ANPD) ordered action against the project due to concerns it might influence consumer behavior. The guidelines emphasize that consent for processing biometric data must be 'free, informed, and explicit.' There are also worries that sensitive information collected from the public cannot be deleted later, as consumers cannot revoke consent. World had requested 45 days to modify its application and cease offering economic compensation, but this request was denied. The regulatory body suggested that World could simply delay iris scan appointments until necessary changes were implemented. World has been given 10 business days to formally confirm the suspension of cryptocurrency payments. In a statement, World expressed respect for the ANPD's decision and stated that its stores in Brazil would remain open to provide education and information to the public. The company apologized to consumers wishing to join the program but emphasized its commitment to complying with the laws of the markets in which it operates.