Crypto Has a Comms Issue

The realm of cryptocurrency is currently facing a significant challenge in terms of communication and public perception, often referred to as a "comms issue." This encompasses various aspects, including the difficulty in conveying the complexities of blockchain technology to a broader audience, the negative media coverage that tends to highlight scandals or failures rather than successes, and the lack of a unified voice within the industry that can effectively articulate the benefits and potential of cryptocurrencies. As a result, many potential users and investors remain skeptical or misinformed about digital currencies, which hinders their adoption and acceptance in mainstream finance and everyday transactions. Addressing this communication gap is crucial for the future growth and sustainability of the crypto ecosystem. source: https://www.coindesk.com/opinion/2025/07/29/crypto-has-a-comms-issue