HoudiniSwap Launches POINTLESS –  The First Private Incentive Program in DeFi

HoudiniSwap, a pioneer in private cross-chain swaps, has announced the launch of POINTLESS, the first private incentive program in DeFi. Unlike traditional rewards schemes that rely on points, governance tokens, or complex unlock schedules, POINTLESS directly rewards users with real USDC generated from aggregator revenue. The idea is as direct as it is disruptive: Privacy + Profit. For years, DeFi protocols have poured billions into unsustainable incentive structures source: https://beincrypto.com/houdiniswap-launches-pointless/