几个月来，它一直是数字时尚界最流行的热潮，吸引了路易威登、迪奥、古驰和巴尔曼等知名时尚品牌的关注。
现在，"phygital" NFT 系列有了新的忠实粉丝：唐纳德-J-特朗普
本周二，特朗普发布了他的第三个 NFT 系列，与前两个系列类似，该系列以强化和瘦身的方式展示了这位前总统从事各种活动的形象，如骑马穿过田野，甚至描绘了一个探索外太空的机械人；
不过，与前两套完全数字化的交易卡不同，周二的这套交易卡有一个非常独特的实物福利：购买至少 47 张特朗普最新交易卡（每张 99 美元）的收藏者还将获得一张渺小 今年秋天早些时候，他在佐治亚州因涉嫌以下罪行被逮捕时，在拍摄他的大头照时穿的海军服的碎片违反州敲诈勒索法 在推翻 2020 年大选的努力中。
据报道，共有 2,024 块布料色板可供购买，另外还有 225 件同系列的 '西装和领带'。不过，这些'西装和领带'是专为购买 100 张以上'Mugshot Edition'特朗普卡片的买家准备的。要通过最新的 NFT 系列获得特朗普的全套 "大头照日 "套装，需要购买几乎所有的 100,000 张 NFT，大约需要花费 1,000 万美元。
尽管特朗普的最新尝试无疑是一个有趣而独特的例子，但将NFT与实物收藏品联系起来的想法并不是一个新概念。在过去的一年里，无论是数字时尚初创企业还是成熟的时尚品牌，都已经完全接受了将可收藏的 NFT 与鞋子和行李箱等有形物品联系起来的概念。
尖端数字收藏品与有形传统利益和产品的融合被称为 "phygital'"--数字时尚产业中的许多人都不喜欢这个词，但它并没有被其他更流行的词所取代。
主流品牌正越来越多地转向植物数字系列，将其作为吸引现有客户的可靠策略，因为这些客户可能并不完全了解纯虚拟物品的价值。许多时尚品牌通过以下方式首次涉足加密货币领域元界激活 和一次性数字收藏品 在 2021 年的 NFT 狂潮期间，加密货币熊市干枯的热情 为这种试验，使主要品牌回到它们最熟悉的领域：限量滴注独家物品 在此基础上，再加上一些链条上的装饰。
现在看来，特朗普正在借鉴路易威登（Louis Vuitton）的做法，试图用比区块链网络和链上代币更能让政治领袖的忠实崇拜者理解的东西来吸引他的粉丝：接触过他们偶像身体的东西。他已经推出了名人NFT和与现实世界福利挂钩的代币；现在，他又为死忠粉丝们推出了实物商品。
目前还不清楚这一策略是否会成功。据《纽约时报》报道，就在特朗普宣布其新的植物数字收藏品系列几个小时后，他的前两个 NFT 交易卡系列的底价分别下跌了 30% 和 41%。NFT 价格下限 .
也许特朗普只是还没有找到合适的NFT潮流。如果他在未来几个月身陷囹圄，这位饱受争议的政客可以与美泰公司合作，推出一系列由 NFT 支持的行动玩偶，描绘他在监狱中的各种活动。至少就目前而言，NFT 市场对这些公仔情有独钟各种商品合作 .
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