How Coinbase Is Building a Crypto Ecosystem to Rival Big Tech

Coinbase, once known primarily as a retail crypto exchange, now dominates institutional crypto custody with $404 billion in assets under management (AUM) as of Q4 2024. This positions it as the largest crypto custodian globally, managing nearly 15% of the total crypto market cap. Clients range from MicroStrategy and BlackRock to the U. S source: https://www.thecoinrepublic.com/2025/04/30/how-coinbase-is-building-a-crypto-ecosystem-to-rival-big-tech/