Gen Z's Investment Shift: Embracing Prediction Markets and Meme Coins

Gen Z investors are increasingly turning to prediction markets, meme coins, and speculative platforms, with nearly one-third of them engaging in prediction markets. According to NS3.AI, this trend reflects a broader shift in investment behavior among younger generations. Scott Galloway has connected this shift to a perception that policy support tends to favor asset owners, leaving younger investors with limited appealing opportunities in traditional markets.