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Coinlive Starbucks Odyssey is still in closed beta but early adopters are already flipping the NFT stamps for nearly $2,000 apiece.
decryptThe test of the experiential program combines customer loyalty rewards with NFT collecting and other gamified elements.
CoindeskWhat corporate Web3 initiatives can learn from the announcement of Starbucks Odyssey.
CoindeskStarbucks and Polygon have announced a partnership. MATIC has broken out from a descending resistance line.
BeincryptoThe multinational coffeehouse chain has unveiled Starbucks Odyssey, allowing customers to purchase digital collectible stamps in NFT form that offer benefits and immersive experiences
Coindesk"This will create a whole new set of digital network effects to attract new customers and grow existing customers in our core retail stores," Starbucks interim CEO Howard Schultz said.
CointelegraphStarbucks announced plans to get into the NFT business, then fired a union leader the same day.
Cointelegraph