Odaily Planet Daily News Tabi officially announced that it will become the title sponsor of the 2025 Bangladesh Cricket Championship. The event is expected to attract tens of millions of viewers, and its commercial value is comparable to that of the Indian IPL League (single-season sponsorship of US$300 million).
As a global event that evolved from a traditional British sport, cricket is given a symbolic meaning of national unity in Bangladesh. Its national team Tigers events often arouse the excitement of the whole nation, and street teenagers swinging their rackets have become a daily scene. This tournament brings together the top clubs in Bangladesh and Asian powerhouses such as India, Pakistan, and Sri Lanka, and for the first time, a women's exhibition match will be set up to echo the country's women's cricket development strategy.
A Tabi spokesperson said: "Cricket is a cultural language that transcends national boundaries. We look forward to helping the Bangladesh sports ecology with innovative and inclusive values." The organizing committee revealed that the details of the event will be gradually disclosed in the coming months.