A flurry of corporate crypto buying has shaken the markets this week, with over $7.8 billion in crypto earmarked or already deployed by treasury firms marking one of the largest single-week grabs in crypto's history.
Monday revealed a dramatic surge in crypto accumulation, particularly Ether (ETH), which emerged as the dominant asset of choice.
“Treasury firms are continuing to accumulate crypto in response to strong investor demand. This trend is likely to persist as long as capital remains accessible. However, with more players entering the space, raising funds may become increasingly competitive and that could eventually slow the pace.”
- Dominick John, Analyst at Kronos Research
Five publicly listed firms accounted for more than $3 billion in ETH purchases or committed funding—a staggering figure that dwarfs the amount of new ETH issued this week by more than 45 times.
Among the most aggressive buyers was Bitcoin miner BTCS Inc., which filed plans to raise up to $2 billion via equity to expand into Ethereum. Meanwhile, Sharplink Gaming, backed by ConsenSys founder Joe Lubin, doubled down on its position, purchasing $338 million in ETH through two separate transactions.
Also joining the ETH buying frenzy:
It wasn’t just Ether. Several treasury firms also targeted altcoins, marking a notable shift from Bitcoin-centric strategies.
Tron Inc., now aligned with Justin Sun’s Tron blockchain, announced plans to raise $1 billion to buy TRX. Other firms unveiled plans to acquire Solana (SOL), Sui (SUI), and BNB, with the latter drawing strong interest from a rebranded Canadian firm.
Former vape company CEA Industries, taken over by 10X Capital and YZi Labs, aims to raise up to $1.25 billion to buy BNB. The firm is widely speculated to have ties to Binance’s co-founder Changpeng Zhao.
Smaller but significant altcoin moves this week included:
Despite the growing altcoin momentum, Bitcoin (BTC) remains a key focus. Seven companies revealed over $2.7 billion in planned or completed BTC acquisitions.
Key players:
According to Galaxy Research, crypto treasury companies now hold over $100 billion in assets, $93B in BTC alone. But analyst Will Owens warns the model relies heavily on maintaining an equity premium over net asset value (NAV).
For instance, Strategy trades at a 58% premium, while Metaplanet trades at 179%, reflecting investor confidence in their capital models.
As corporate interest in crypto deepens, the emergence of new treasury firms shows no signs of slowing. The strategy is simple: raise capital, buy crypto, and hope the market and equity valuations keep rising.
But as competition heats up and capital inflows push valuations higher, firms may soon need to look beyond simple buying strategies to sustain long-term value.
The Satoshi Nakamoto statue in Lugano was taken from its spot in the park and later found broken in Lake Lugano, showing it was vandalised rather than simply stolen. Despite the damage, the local community and supporters remain committed to celebrating Bitcoin’s creator and the ideas the statue represents.
AnaisA false rumour on social media claimed China had banned crypto again, causing brief market panic. Officials and experts confirmed no new rules were issued, and the 2021 restrictions still apply.
WeatherlyFigma’s share price jumped 250% on its NYSE debut, closing at $115 and rising further after hours. The company also revealed it had put nearly $100 million into Bitcoin and stablecoins as part of its treasury plan.
WeatherlyStrategy reported a $10 billion profit in Q2, driven by Bitcoin gains and new fair value accounting rules. It raised over $10.5 billion through stock sales and used most of it to buy more Bitcoin, pushing its holdings above 628,000 BTC.
AnaisCollector Crypt launched a digital system on Solana where people can buy NFT packs linked to real graded Pokémon cards. Buyers can either keep the NFT or claim the actual card, bringing together digital collecting and physical items.
AnaisBitmain, the world’s leading Bitcoin mining ASIC manufacturer, is preparing to open its first manufacturing facility in the United States—a strategic move set to accelerate production and support for American clients.
XingChiMarti, a Turkish ride-hailing company, has put 20% of its cash into Bitcoin and plans to increase that to 50%. The move is part of a long-term plan to use crypto as a store of value while keeping its main business growing.
AnaiseToro has started offering tokenised US stocks on Ethereum and is planning to build its own blockchain. This would let users trade shares like crypto and use them in decentralised finance.
AnaisThe US SEC has approved in-kind trading for Bitcoin and Ethereum ETFs, letting firms trade crypto directly instead of using cash. This change is expected to cut costs, improve trading, and make it easier for big investors to enter the crypto market.
WeatherlyWhen a public figure activates Meta's new feature, the tool scans their profile image and cross-checks it against faces in suspected fraudulent ads. If a match is detected and misuse is confirmed, the ad is automatically blocked.
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