OpenAI Faces Monetization Challenges in India Despite Rapid Growth

According to PANews, OpenAI is encountering difficulties in monetizing its services in India, despite the country emerging as one of the fastest-growing markets for ChatGPT. Reports from TechCrunch indicate that since 2023, Indian users have spent approximately $8 million through in-app purchases, a figure significantly lower than the $330 million spent by users in the United States. The primary reasons cited for this disparity include the high subscription cost of $20 per month and the absence of localized pricing. In response, OpenAI is exploring a partnership with Indian telecom giant Jio to expand its reach and achieve its goal of serving billions of users.