Real estate investor Grant Cardone announced at the Consensus conference that his company has increased its Bitcoin holdings by $100 million alongside a $235 million real estate acquisition. According to ChainCatcher, Cardone stated that this latest allocation builds on a previous Bitcoin purchase made in early 2025, when Cardone Capital added 1,000 Bitcoins to its balance sheet, valued at slightly over $100 million at the time. This brings the company's total Bitcoin exposure to approximately $200 million.
Cardone believes that the strategy of combining income-generating real estate with Bitcoin will outperform traditional Real Estate Investment Trusts (REITs). He noted that conventional REITs structurally cannot incorporate Bitcoin into their balance sheets, whereas his approach leverages stable real estate cash flows with Bitcoin's potential for growth, aiming for returns between 22% and 32%. He also mentioned that 80% of the investors in his company's fund had never previously held Bitcoin, and this strategy is designed to introduce the asset to newcomers in the crypto space.