Binance Launches Hot Summer Challenge for MENA and South Asia

Binance announced the launch of its Hot Summer Challenge, targeting selected regions in the Middle East, North Africa (MENA), and South Asia. The event, which runs from August 21, 2025, 00:00 (UTC) to September 21, 2025, 23:59 (UTC), offers eligible users the opportunity to win up to 300 USDT in token vouchers. Participants can join by buying or selling cryptocurrency through various methods, including peer-to-peer (P2P) trading, credit or debit card transactions, and P2P Express. The challenge is structured to reward both existing and new users. Existing users and merchants who achieve a significant increase in net trading volume during the activity period will be ranked and rewarded accordingly. The top 50 participants showing at least a 5% increase in trading volume compared to the previous month will receive token vouchers, with the first-place winner receiving 300 USDT. New users, defined as those who have not completed any buy or sell orders on Binance before the start of the activity, can also participate. The first 500 new users to make a transaction of at least $50 will have a chance to win up to 3 USDT in token vouchers. The activity is open to users from selected MENA and South Asian countries, excluding the United Arab Emirates and Bahrain. Participants must complete identity verification and register for the activity to qualify for rewards. Binance emphasizes that all token voucher rewards will be distributed within three weeks after the activity concludes, and users must redeem their vouchers within two weeks of distribution. The platform reserves the right to disqualify participants engaging in fraudulent activities or violating terms and conditions. Binance also retains the discretion to modify the terms of the activity without prior notice.