Trump's World Liberty Financial Expands Crypto Empire with New Token Reserve for Bitcoin, Ethereum, and DeFi

Trump Family Eyes Influence in Crypto Market With New Token Reserve

World Liberty Financial (WLF), a cryptocurrency platform backed by US President Donald Trump and his family, has announced the launch of a strategic token reserve aimed at strengthening major cryptocurrencies like Bitcoin (BTC) and Ethereum (ETH).

The reserve, referred to as the "Macro Strategy", is designed to stabilise market fluctuations and enhance the financial infrastructure of decentralized finance (DeFi).

WLF's New Strategic Reserve and Its Market Impact

WLF has revealed that its token reserve is part of a broader effort to manage the volatility that often affects cryptocurrency markets.

By diversifying its holdings across various tokenised assets, the platform aims to create a more resilient financial backbone for the growing DeFi ecosystem.

This move is not only designed to mitigate risks but also to create a well-capitalised reserve to support innovative blockchain projects in the future.

In an announcement shared on social media, WLF stated,

"We are thrilled to announce a transformative initiative that marks a significant milestone in our journey together."

This strategic reserve will include assets like Ethereum and Bitcoin, along with other tokens from the DeFi sector.

WLF also stated that it was working with various financial institutions to contribute tokenized assets to the reserve, which will be accessible through a public wallet.

Growing Influence of Trump Family in Crypto Industry

The announcement of the token reserve comes as World Liberty Financial continues to make significant moves in the crypto space.

Trump’s family business empire has increasingly turned its focus toward cryptocurrency ventures, with WLF becoming a key player in the market.

The company, which launched last year, has already attracted $500 million in token sales.

Trump’s eldest son, Donald Trump Jr, recently attended the Ondo Summit in New York, where he highlighted the importance of developing a regulatory framework that would enable crypto to thrive.

During his speech, he stated that crypto represents “the future of finance” and is essential to maintaining “American hegemony”.

WLF’s Strategic Token Purchases and DeFi Focus

As part of its strategy, WLF has begun accumulating substantial holdings in popular cryptocurrencies.

The platform recently exchanged $5 million worth of USD Coin (USDC) for Ethereum, increasing its ETH holdings to over $48 million.

Other key assets in the reserve include $9 million in Wrapped Bitcoin (WBTC), $9.8 million in Tron (TRX), and smaller amounts of Chainlink (LINK) and Aave (AAVE).

The platform plans to leverage these assets to fuel DeFi-related projects that can offer borrowing, lending, and interest-generating opportunities.

The reserve will also play a central role in the company’s governance, with the WLF token functioning as the main instrument for decision-making within the platform.

DeFi and Regulatory Challenges in a Shifting Landscape

While WLF’s move to create a large token reserve is being watched closely, it comes at a time of growing uncertainty in the cryptocurrency market.

Regulatory scrutiny remains a major concern, especially with the US Securities and Exchange Commission (SEC) ramping up its oversight of crypto firms.

However, there is optimism in some quarters, particularly following President Trump’s administration, which has shown more favorable views toward crypto compared to the current administration.

Trump's team has already made waves by challenging ongoing legal actions against companies like Binance, with the aim of creating a more crypto-friendly regulatory environment.

The Trump Family’s Role in DeFi Innovation

World Liberty Financial’s new token reserve shows the Trump family’s increasing interest in crypto, which could impact both traditional finance and the DeFi space.

Although it is hard to predict the future, WLF’s moves might help connect crypto with more mainstream investors.